- Shared ownership, usually of expensive or highly specific goods
- Can be shared ownership between individuals or through ‘rent’-like services
- Increases individual purchasing power by fractionalizing ownership, e.g. timeshares
- Digital layer lessens convenience and cost impacts on individuals owners by coordinating access and service; may include insurance or expanded warranties
- Barter or swap (either of goods or services) may be critical component to increasing usership
Examples:
- Getaround
- Ford co-leasing
- Tool libraries
- Bagborrowsteal, renttherunway
- Zipcar
- Sharegrid