Third Places

  • Idea of having comfort and consistency in a place you do not own or inhabit all the time
  • May include increased privacy and luxury
  • Digital layer makes customization/personalization and scheduling easier, such as Uber + Spotify integration so a rider’s music plays through the Uber driver’s speakers automatically


  • Car as second home
  • Starbucks as global living room/meeting space
  • Plane and Hotel as third places
  • Car rental and hotel apps which allow frequent users to set preferences in advance